Turn-up-the-heat words for Jake’s Chilli Jam

I don’t make a habit of being paid in condiments but there’s an exception to every rule. When a friend was scaling up a homemade chilli jam business, he asked me to contribute some thoughts on branding and words for the website.

I was only too happy to help take his side hustle to the next level. In return, he’s done the same for my cheese sandwiches.

“Richard didn’t just fill our website with great copy, he helped us think about our product, our story and what was important. We started off wanting a good website. We ended up with a brand we love that really reflects the passion we feel for our chilli jam, where and how it started, without taking it all too seriously. A man of many words, and ideas, experience, humour… the list goes on.”

Jake Attfield, Chilli Jam Supremo

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